Eerste low-water ter wereld, lage-energie verticale boerderij opent in Singapore

Singapore Sky Greens verticale boerderij is een compacte oplossing voor low-impact voedselproductie.

 09 november 2012 in Eco & Duurzaamheid , Food & Beverage .

Met een steeds groeiende wereldbevolking en de steeds afnemende natuurlijke rijkdommen, kunnen oplossingen voor koolstofarme compacte landbouw blijken van vitaal belang in de toekomst. Japans bedrijf Daiwa House Industry heeft al aangeboden de Agri-Cube hydrocultuur eenheid, en nu de Sky Groenenverticale boerderij in Singapore is 's werelds eerste low-water, lage-energie-stedelijke voedselproductie ruimte.

In de hoop om de afhankelijkheid van buitenlandse voedingsmiddelen te verminderen, kan de tuin produceren 500 kg groenten per dag in de 120 negen meter aluminium torens die deel uitmaken van de boerderij. Het systeem wordt aangedreven door hydrauliek, waarbij de planken draaien om te besparen op het land, waarvan er een schaarste in de meeste stedelijke Singapore. De gehele boerderij is gelegen in een kas, waarin de voorwaarden voor groenten het hele jaar door te groeien in stand houdt. Hoewel de producten komt op een iets hogere prijs voor de consument, de methode is een duurzame manier om voedsel voor de lokale bevolking, die momenteel op de invoer afhankelijk zijn voor 93 procent van hun groenten te creëren, aldus het bedrijf. De boerderij is in staat om bladgroenten, zoals Chinese kool, sla, spinazie, nai bai en bayam produceren.

Voor veel locaties, stadslandbouw projecten zoals Sky Groenen bieden stedelingen met verse producten die geen tot halverwege rond de wereld reizen voordat het aankomt op de consument platen. Met de huidige technologie te kunnen produceren alleen greens, kunnen meer geavanceerde systemen aan te pakken andere soorten groenten in de toekomst?

Website: www.skygreens.com
Contact: info@skygreens.com

The Greenhouse at Henry Ford West Bloomfield
Info	:	Het Henry Ford West Bloomfield Ziekenhuis in Michigan heeft een eigen kas gebouwd en in gebruik genomen. Hierin worden verschillende groenten en fruitsoorten gekweekt die in het café en de maaltijden van patiënten worden verwerkt. Tevens biedt het ziekenhuis een educatiecentrum, kookdemonstraties, rondleidingen, yogalessen en cursussen om consumenten de genezende kracht van voeding bij te brengen.

LOKAAL ETEN UITWISSELEN

Service offers the tastes of another city through subscription

GothamBox is sending out monthly packages of location-inspired foods, enabling those living elsewhere to enjoy the cuisine of a particular city.

 13th August 2012 in Food & Beverage.

Delivered-to-the-door subscription services are a popular way for consumers to try out a curated selection of products they might not otherwise have come across, and we’ev already seen this model is especially prevalent in the food industry – with startups offering gourmet food for men, organic baby food and high quality coffee on demand. Offering a new twist on the concept, GothamBox is sending out location-inspired foods enabling those living elsewhere to enjoy the cuisine of a particular city.

As part of a monthly ritual to help her son feel at home after moving from the West to the East Coast, the mother of co-founder Jonathan Chim sent a parcel of food to remind him of his hometown. Based on this idea, the aim of GothamBox is to provide people who have moved away from a location to carry on enjoying its unique culinary treats, or for those who have never been to get a first taste. Subscribers to the service can sign up to receive a monthly parcel of assorted foods – from coffee and biscuits to ingredients for entire meals. GothamBox has teamed up with small brands from each location – currently New York and San Francisco – to offer a sample of products unavailable elsewhere. A subscription costs USD 20 per month and the company offers free shipping. What’s more, for each member who joins the service, GothamBox donates a meal to hunger relief charities operating in their city of choice.

It seems the subscription model is still going strong across multiple industries and formats. Are there any areas left untouched?

Website: www.gothambox.com
Contact: info@gothambox.com

Spotted by: Murray Orange

In Italy, tourist train serves up delicacies of the regions through which it passes

Op tijd komen is niet meer belangrijk op deze tijd van smaak. 

il Treno di Sapori— or “Train of Taste” — het biedt de smaken aan van de gebieden dat het aan doet.

 6th July 2012 in Tourism & Travel.

Regular Springwise readers may recall Dishcrawl, the California-based venture we covered last year that invites foodies to sample four restaurants in a single night. Now taking a similar approach to the various regional cuisines of Italy, il Treno di Sapori — or “Train of Taste” — offers gastronomic excursions featuring delicacies of the regions it passes through.

The Train of Taste travels on Italy’s Brescia-Edolo railways from Iseo through the Franciacorta region along Lake Iseo and through Valle Camonica. As it travels, tourists on its two cars can not only enjoy the scenery, but they can also taste typical products and dishes of the regions they see, accompanied by local wines. Professional guides are on hand to curate the sensory experience, and both electric cars included in the specially refurbished train are equipped with audio and video broadcasting systems, as well as external cameras that give passengers a large-screen view of the landscape passing by.

With a capacity of 83 passengers, the Train of Taste prices its excursions at EUR 54. Entrepreneurs in scenic regions around the world: be inspired!

Website: www.area3v.com/treno-dei-sapori
Contact: info@trenodeisapori.it

DUBBEL GEBRUIK VAN BONNETJES DOOR RECEPTEN ERIN TE PRINTEN

As part of a recent ad campaign for Hellmann’s mayonnaise in Brazil, recipes tailored to the ingredients the shopper had just purchased were printed out on the store receipt.

 1st June 2012 in Food & Beverage, Marketing & Advertising.

Last year we wrote about Spanish food brand Gallina Blanca and its initiative to send consumerspersonalized recipes via Twitter, but recently we came across a like-minded effort that takes the concept even further. Specifically, through a recent ad campaign for Hellmann’s mayonnaise in Brazil, recipes tailored to the ingredients the shopper had just purchased were printed out on the store receipt.

Reportedly the work of Ogilvy Brazil, Hellmann’s Recipe Receipt campaign began with the installation of custom software on approximately 100 cash registers at St. Marche, a major supermarket chain. Then, when a shopper checked out with a jar of Hellmann’s in their basket, the cash register could recognize that and generate a custom recipe based on Hellmann’s and the other ingredients that were purchased; that recipe was then printed automatically on the shopper’s receipt. In the first month of the campaign alone, sales reportedly increased 44 percent, as noted in the video below:

With all the technology-enabled ways of reaching consumers today, there’s virtually no limit on the formsbrand butlers can take. An idea to develop into something more long term?

Website: www.hellmanns.com.br
Contact: www.hellmanns.com.br/fale_conosco

crowdfarming

Met de buurt een eigen "buurtboerderie" opzetten. Eigen eieren en eigen kippen eten? Weten en zien dat ze lekker buiten lopen en het naar hun zin hebben. Met elkaar, net buiten de stad Amsterdam, een locatie huren en investeren in accomodatie. Een investering dat terug komt in plezier, diervriendelijkheid en lekkernij. En misschien ook nog in ee commercieel aantrekkelijk businessmodel. Maar dat staat niet voorop.
Sando Schiferli, roept daartoe op. Ben je enthousiast, maar woon je niet in de buurt van Amsterdam initieer dan met gelijkgestemden ook deze vorm van crowdfarming in jouw buurt. Reacties graag naar sandor.schiferli@gmail.com

Mobile catering truck serves gourmet dog treats

Fido to Go is a food truck that serves hand-crafted cookies and ice-cream to dogs.

No sooner had the virtual ink dried on our article about the Munich-based butcher BeuteFuchs and their organic, custom-made dog food, than we caught wind of another innovation catering to canines’ appetites. Now in Chicago, pampered pooches can get gourmet treats on-the-go from Fido to Go, a food truck that serves hand-crafted cookies and ice-cream to dogs.

Fido to Go was founded by Tracy Werner and Donna Santucci earlier this year, who have over a decade of combined experience in the pet care industry. The Fido to Go truck can be found touring Chicago’s dog parks, dog-friendly beaches and special events, offering a menu that includes freshly-baked gluten-free cookies and a range of frozen desserts, both available in various flavours. To find out where the truck will be, fans can access a schedule and route via Facebook and Twitter, where they can also make location requests. Fido to Go are available to cater for dog parties, where they can supply games, activities and a photographer.

The American Pet Products Association estimates that US consumers alone will spend USD 50.84 billion on their pets this year. With that in mind, is there an appetite for a mobile canine catering truck in your area?

Website: www.fidotogo.net
Contact: info@fidotogo.net